The Effectiveness of Social Media Implementation at Local Government Levels

Elvira NICA, Gheorghe H. Popescu, Eugen NICOLĂESCU, Vlad Denis CONSTANTIN


The purpose of this article is to gain a deeper understanding of the management of social me-dia at the local government level, the availability of opportunities for citizen dialogue on govern-ment websites, and the impact that social net-working applications have on e-government. The results of the current study converge with prior research on the growing awareness amongst government practitioners regarding the relevance of social media, the use of social media for feed-back on service quality, and privacy and security commitments in e-government. The literature on the use of information technology to transform government, the potential for online government information to contribute to citizen engagement, and the rapid growth in local government use of social media is relevant to this discussion.


local e-government, social me-dia, citizen engagement, e-participation.

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