Folosirea social media în administrația publică din România. Studiu pilot.
Abstract
This pilot-study examines the way in which pu-blic sector institutions in Romania use social media. The research instrument – which we plan to use in a more comprehensive study – was calibrated using two County Council offcial Facebook accounts: Cluj and Dolj County Councils. The preliminary conclusi-on is that the messages are not at the moment well suited to web 2.0 communication and that the po-tential offered by social networks to create an agora where public institutions and citizens could meet and engage in open dialogue is yet to be fulflled.
Cuvinte cheie
social media, facebook, ITC in public sector, social media in public sector.
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